I admit it. I’m a Seth Godin fan. He’s a really smart guy, who doesn’t take himself too seriously, who is willing to take chances and take credit whether it works or not. He’s the kind of person I’d like to chat with at a cocktail party – although I hate cocktail parties. Seth’s latest [...]
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- Seth Godin has rules too. October 6, 2009
- What’s the point of a brand? November 1, 2009
- What’s your brand promise? December 1, 2009
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